Wisdom from an Experienced Fractional CMO
New Texas laws effective January 1, 2026 bring major changes for business owners—AI regulations, $125K inventory tax exemption, data privacy rules, and FTC enforcement. Here's what marketers need to know.
A year-end look at what marketing strategies actually moved the needle in 2025—from AI and SEO shifts to short-form video dominance—and where smart marketers got caught chasing the wrong things.
Small businesses waste money competing nationally when local marketing offers higher conversions, less competition, and defensible advantages. Learn practical strategies to dominate your local market.
Saturday's Allen vs Duncanville state semifinal proves recruiting rankings don't win championships. Despite Duncanville's five-star talent, Allen's 14-0 record shows culture and coaching matter more.
A practical end-of-year marketing checklist for Dallas-Fort Worth businesses. Review what worked, clean up your data, plan for 2026, and start January ahead of your competition.
Google's AI Mode is reshaping search. Learn what December 2025's SEO changes mean for your business, from zero-click searches to the new consideration set strategy.
Most companies are planning 2026 marketing budgets using 2019 logic. Here's what actually changed and how to allocate dollars for the creator economy, AI infrastructure, and short-form video.
Google shipped three major algorithm updates in 2025. Here's what actually happened, what it means for your site rankings, and the actionable steps to protect your visibility.
59% of CMOs say their budget isn't enough. But most businesses waste up to 60% of what they spend. Here's how to build a marketing budget that actually works in 2025.
The era of manufactured credibility is over. Learn why verifiable proof is now the only marketing that works—and how to position your pricing based on the trust you can actually prove.